Our new collection Genesis Men is a dual-action range of hair thickening products for men that instantly volumizes hair, whilst offering effective long-term results.
6 weeks
To reduce men's hair loss*
70% more
hair fiber diameter***
85% more
hair fiber strength**
5x
Fuller hairline**
*Clinical study, 99 people, after 6 weeks of use of Sérum Anti-Chute Fortifiant
**Instrumental test using Bain de Masse épaississant + Cire
d'Épaisseur Texturisante + Sérum Anti-Chute Fortifiant
*** Instrumental test using Bain de Masse épaississant + Cire
d'Épaisseur Texturisante
While hair thinning and hair fall can feel quite isolating, 70% of men have to deal with hair fall at some point in their lives. For the 16% of men that do treat their hair loss, many have found the products out there to be inconvenient and lacking instant results.
Kérastase understood the need to create a product line with great textures that offered both quick and long-term results. Enter: Genesis Men, a collection that we believe is the best anti-fall action hair care for men.
The Benefits of Using Genesis Men Products for Men's Hair Growth
With Genesis Men collection, you get results fast - we’re talking after just one use. Hair fiber is instantly 85% stronger and 5 times fuller**. But it’s with consistent use that you start to see the real long-term benefits. After 6 weeks of daily use, hair loss is reduced* and there is noticeably better hair fiber retention.
*Clinical study, 99 people, after 6 weeks of use of Sérum Anti-Chute Fortifiant
**Instrumental test using Bain de Masse épaississant + Cire
d'Épaisseur Texturisante + Sérum Anti-Chute Fortifiant
What ingredients help prevent men's hair loss?
Genesis Men is composed of 5 fortifying hair thickening products for men that are all powered by an effective cocktail of ingredients, formulated by a team of experts to tackle men's hair loss and hair thinning.
For instantly more hair volume, there is the combination of ginger root, creatine and expanding polymer that immediately strengthen the hair fibers and plump the existing hair for a fuller look, fast.
As an alternative to Minoxidil, Kérastase uses 1.5% Aminexil, which fortifies the root of the hair and anchors it better into the hair follicle. It also protects against environmental aggressors like pollution and UV rays whilst preventing the collagen from hardening around hair strands.
As a L’Oréal research-active, it has the capability to inhibit the rigidity of the collagen network*. In simple terms that means it works hard to keep the root of each strand supple and anchored to the scalp.
* In vitro (fibroblast culture)
Studies also showed that regular hair treatments with Aminexil have a substantial impact on the seasonality of hair growth cycles:
In Spring,
Aminexil counteracts the hair falling phase
In Autumn,
Aminexil preserves hair density
Best Hair Growth Products For Men
Genesis Men is a concise collection of just 5 hair products dedicated to men with hair loss. Choose between Bain de Force Quotidien or Bain de Masse Épaississant, the two best shampoos to target your hair loss. Select the Spray de Force Épaississant or the Cire d'Épaisseur Texturisante to texturize your hair, and cherish your hair with our powerful Sérum Anti-Chute Fortifiant.
Bain de Force Quotidien Shampoo is what we believe to be the best daily purifying shampoo for thinning hair in men. It has a clear, fresh gel texture that can be used daily to purify weakened hair that’s prone to thinning. It’s perfect for oily hair or if you wash your hair every day. For the multitaskers, this shampoo can also be used on the beard to cleanse, hydrate, and soften the hair. More than 80%* of consumers said their scalp felt refreshed, balanced, and energized, after using this shampoo.
How to Use the Bain de Force Quotidien?
Step 1: Work the Bain de Force Quotidien Shampoo through wet hair.
Step 2: Rinse thoroughly.
Step 3: Follow-up with Sérum Anti-Chute Fortifiant.
In case of contact with eyes, rinse them immediately and thoroughly.
*Clinical study, 59 people, use of Bain de Force Quotidien
Bain de Masse Épaississant Shampoo is our more advanced shampoo for thinning hair. It has a rich, creamy texture that cleanses and softens the hair and gives instant +28%* softer hair. As our purifying shampoo, it can be used on the beard. With an instant thickening action, it gives the sensation of having more hair providing much-needed volume and texture. Impressive for a shampoo.
How to Use the Bain de Masse Épaississant?
Step 1: Work the Bain de Masse Épaississant Shampoo through wet hair.
Step 2: Rinse thoroughly.
Step 3: Follow with Cire d'Épaisseur Texturisante.
In case of contact with eyes, rinse them immediately and thoroughly.
*Instrumental test, after application of Bain de Masse Epaississant
How to choose the best hair growth shampoo for you? A little of these shampoos go a long way. While we recommend Bain de Masse Epaississant for severe cases of hair loss, the hair growth shampoo you pick really comes down to your preferences. Bain de Force Quotidien is a shampoo with a cooling effect leaving hair fresh and natural to the touch, whereas Bain de Masse Epaississant is a shampoo with texturizing effect whilst still leaving hair soft and shiny.
Spray de Force Épaississant is a strength and thickness spray for men with weakened hair that is prone to thin. It effectively thickens the hair fiber by 25% after one application for the instant sensation of having more hair*. Hair will have more texture and a light hold that never feels sticky and the effects last an impressive 24 hours*.
Expert tip: You can also use the spray on dry hair. Spritz it into your hands and rub it into the front. It will give you much more volume which is great if a receding hairline is your concern. It also works well to tame hair that is prone to feeling and looking fluffy.
How to Use Spray de Force Épaississant?
Step 1: Spray the Spray de Force Épaississant into hands.
Step 2: Work through wet hair.
Step 3: Do not rinse.
In case of contact with eyes, rinse them immediately and thoroughly.
*Instrumental test, after application of Spray de Force Épaississant
Cire d'Épaisseur Texturisante is an instant thickening clay for men with weakened hair that is prone to thinning. The non-greasy, non-sticky white wax paste thickens every hair fiber for a healthy hair mass. With a flexible, medium hold, and matte finish, this is a great daily styling go-to. When used with Bain de Masse Épaississant you can expect 5 times fuller hair and an impressive 70% + hair diameter*.
Expert tip: You can use the Cire d'Épaisseur Texturisante wet or dry to create texture at the roots or on dry hair to top the hair up for more texture and hair that looks much fuller.
How to Use Cire d'Épaisseur Texturisante?
Step 1: Take a bit of the Cire d'Épaisseur Texturisante and put it all over your hand. Work through dry hair.
Step 2: Style hair with the movement you want to create & twist few pieces to finish.
Step 3: Do not rinse after using hair wax.
In case of contact with eyes, rinse them immediately and thoroughly.
*Instrumental test, after application of Bain de Masse Épaississant and Cire d’Epaisseur Texturisante
Sérum Anti-Chute Fortifant our hero product is the only one to contain the 1.5% Aminexil – an alternative to Minoxidil - and is formulated to be used daily to fortify weakened strands prone to thinning and hair loss in men. The translucent serum-like gel is clinically proven to reduce the rate of hair loss after 6 weeks*.
It works to slow down the shedding process and re-anchor the hair fiber to the root to minimize hair loss. It also works to effectively preserve the scalp’s natural protective barrier to keep roots shielded from environmental aggressors. As if that isn’t enough, the formula also has a significant soothing effect to reduce any unwanted itchiness and discomfort after just 3 weeks.
Genesis Homme Sérum Anti-Chute Fortifiant
Daily anti hair-fall fortifying hair serum for hair growth treatment for men.
Expert tip: Make sure you use this serum every single day - you don’t have to use it at the same time or after you have washed your hair. So put it by your bed and use it every day for 6 weeks to see the thicker, stronger, hair that you wanted and patiently worked for.
1: Use Sérum Anti-Chute Fortifiant once daily in the morning or before going to bed during a 6-week period.
2: Apply 4 doses on dry or towel-dried hair scalp, section by section.
1 dose= 1 pipette until the mark.
3: Do not rinse.
In case of contact with eyes, rinse them immediately and thoroughly.
*Clinical study of 99 people, after 3 weeks of use (soothing) and 6 weeks of use (hair loss) of Sérum Anti-Chute Fortifiant.
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