What's the key to beautiful hair? A healthy hair scalp! In order to achieve a healthy scalp, we must think about the overall wellness of our hair. This means that the hair care products we put on our scalp must use the correct ingredients. Our beauty routines aren't just about looking good, we want them to help us feel good, boosting our well-being, too. And, at Kerastase, we know that by truly improving the condition of the hair scalp, your hair will reap the benefits.
Unfortunately, our modern lifestyles wreak havoc on our hair, with 42% of people suffering with an unhealthy scalp due to heat styling, tap water, pollution, stress and diet. If you've ever felt that your hair gets greasy too quickly, that your scalp doesn't feel comfortable or that your roots look lifeless and feel less than fresh, then your scalp could do with some much-needed TLC. And zero-ing in your scalp microbiome is the answer.
The Scalp Microbiome: What is it?
For a long time, pre and probiotics for gut health have been big news; boost the good gut bacteria and you'll reap the health benefits. Our skin also has its own microbiome made up of bacteria, and this has been the biggest skincare discovery of the past 15 years. 47% of millennials now use facial skincare containing probiotics, while there are 1 million posts on Instagram with the hashtags #probiotics, #microbiome, #prebiotics. In short, the microbiome is big news, especially for the hair scalp.
With our hair scalps being an extension of our skin, it made sense for Kerastase to focus its research on the scalp microbiome. Could optimizing this microbiome lead to not just a healthier scalp but healthier hair too? The scalp microbiome, when in good health, is a beneficial ecosystem of living bacteria. When in balance it can defend against and recover from aggression. But if the fragile balance of this microbiome is weakened, scalp ailments and discomfort start to emerge.
A healthy scalp microbiome can be sent into disarray by factors like heat styling, tap water, pollution, stress and diet, leading to flat, greasy roots. If this happens, hair can lose its vibrancy, strength and beauty, while the scalp itself can feel uncomfortable with itching, sensitivity, and irritation. This is why it's important to continue to factor in basic health and wellness protocol when tending to your scalp!
Specifique Potentialiste: The Best Scalp Treatment
To preserves scalp barrier & fight scalp imbalances for longer, Kerastase has created the first universal scalp treatment in the form of a defense serum for unbalanced scalps powered by scalp microbiome science- Specifique Potentialiste. The potent formula contains 10% Bifidus Prebiotic fractions to feed the food bacteria protecting and fortifying the scalp microbiome and 1% Vitamin C to neutralize environmental aggressors for healthier hair.
The fast-acting scalp treatment product has an instant effect to comfort the scalp so it feels soothed, refreshed and energized with a welcome root lift effect. Instantly, you can expect a more hydrated scalp that is better protected against pollution for improved root health. Day after day, your scalp will be healthy & revitalized.
