Step 1
Cleanse with Bain Hydra Fortifiant shampoo to gently remove sebum build-ups and pollution particles while caring for the lengths and repeat one time.
Step 2
Use Fondant Renforçateur conditioner to reduce hair fall due to breakage from brushing and reinforce the fiber. Leave the product in for 3 minutes and rinse afterwards.
Step 3
Use the daily Sérum Fortifiant hair serum to boost hair’s resilience to breakage from brushing. Apply 4 pipettes directly to scalp in sections and massage.
Step 4
Apply Défense Thermique heat protectant before blow-drying the hair and massage through the lengths to protect from heat and ease styling.
The Genesis Routine
With Genesis, a powerful haircare range that addresses hair fall due to breakage from brushing,
your days of seeing hair on your brush are finally over.