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Bain Ultra-Violet Shampoo

A brass-reducing shampoo with blue & purple pigments for instant blonde illumination. Instantly neutralizes brassy & yellow undertones. Tone Level: From highlighted to grey hair.
Bain Ultra-Violet Shampoo is rated 4.5 out of 5 by 10.
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BESTSELLER

Bain Ultra-Violet Shampoo

Bain Ultra-Violet Shampoo

A brass-reducing shampoo with blue & purple pigments for instant blonde illumination. Instantly neutralizes brassy & yellow undertones. Tone Level: From highlighted to grey hair.

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Product Benefits

Bain Ultra-Violet is our purple shampoo for blonde hair used to tone brassy hair. This purple toning shampoo contains hyaluronic acid benefits to prevent damage and protect hair fibers. It is ideal for gray, light faux-blonde, lightened or bleached hair. The gentle cleansing formula of this anti-brass purple shampoo for blonde hair soothes and hydrates hair, leaving a lightweight feel, toning brassy hair and enhancing blond tones. Toning brassy hair is made easy with this purple shampoo for blonde hair.

  • Instantly neutralizes brassy and yellow undertones
  • Leaves hair 94% stronger when used with the Fondant Cicaflash
  • Removes impurities & pollution particles
  • Repairs the surface of the hair fiber up to 46% when combined with the Fondant Cicaflash


Key Ingredients





How to Use

How to use our Purple Shampoo on Blonde Hair, Bain Ultra-Violet:
Step 1. Apply a quarter-sized amount of shampoo on wet hair.
Step 2. Add water and emulsify, focusing the first wash on the scalp using fingertips.
Step 3. Rinse thoroughly.
Step 4. Apply a second quarter-sized amount of and emulsify.
Step 5. Cleanse lengths of hair all the way to the ends before rinsing product completely out of hair.
Step 6. Continue with Masque Ultra-Violet.
A must-have for maintaining a blond colour. This shampoo neutralises golden and orange tones. Ideally, let sit for 5 minutes before rinsing. My favourite is to combine it with Bain Cicaextreme for extra softness and moisture.

Frequently Asked Questions

Answers to Your Frequently Asked Questions

Rated 5 out of 5 by from Fantastic Shampoo This shampoo is the best one I have tried to eliminate the brassy undertones that appear after awhile in my highlighted hair. Smell is not overpowering. I do find it a bit drying but with followed by a good conditioner it's really a non issue. Highly recommend.
Date published: 2021-11-28
Rated 5 out of 5 by from Luxurious! I have graying (formerly blond) shoulder length hair. This shampoo really tones down the brassiness and leaves my hair very soft. And the scent is heavenly! Very nice shampoo. Will buy again.
Date published: 2021-07-29
Rated 5 out of 5 by from Great shampoo! I've been using this shampoo with the same conditioner and balsam and I love hair
Date published: 2021-05-02
Rated 5 out of 5 by from Love this product! I have natural grey hair and have been using this product for just over two years.....it does an amazing job of keeping my hair healthy, shiny and bright - without the aging 'yellowish' tinge! Love the scent as well! A little pricy but I am worth it.
Date published: 2021-04-12
Rated 5 out of 5 by from Love Kerastase I bought this shampoo a month ago and just love it!! Really brightens my highlights and removes any brassiness... very conditioning but does not weigh down my fine hair Smells great too!!
Date published: 2021-01-31
Rated 1 out of 5 by from Worst purple shampoo EVER! I bought this 3 months ago and I used all the Blond absolu products. This is by far the worst purple shampoo i have ever tried, and i have tried a lot (alter ego, redken, joico, etc.). My hair are SO dry!!! There are so many knots after I use this shampoo. I use it every other day and my balayage is still getting brasiness. I know I could have get better results for half the price. I wish I could have put 0 star. I am normally a huge Kérastase fan, I have tried almost all their collections (soleil, magistral, nutritive, architect, extentioniste, thérapiste, soleil, elixir ultime, blond absolu). Blond absolu is the only one that I am disappointed.
Date published: 2020-05-16
Rated 4 out of 5 by from Helps take away the brassy tones It definitely helps keeping cool and ashy tones. However, it doesn't help if you want shiny hair. I will try alternating with the other shampoo from blonde absolu because I want it to be shiny and keep the brassiness away.
Date published: 2019-07-18
Rated 5 out of 5 by from Love it I am in the process of letting my hair go grey and growing out all of the colour in. I love this shampoo it makes my hair look bright, fresh and clean. So glad you brought out this range I have all of the products in it
Date published: 2019-07-13
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