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Prices and payment are shown in CAD. International shipping costs are based on your items, shipping method and destination.

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There is only one currency available for your location: C$ - CAD

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There is only one language available for your location: English

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GENESIS

NEVER BE AFRAID
OF FALLING

DUAL ANTI-BREAKAGE ACTION HAIRCARE.
MORE STRENGTH. LESS BREAKAGE.

DISCOVER THE GENESIS COLLECTION

Genesis Anti-Breakage Fortifying Serum
Genesis Anti-Breakage Fortifying Serum
Genesis Anti-Breakage Fortifying Serum
Genesis Anti-Breakage Fortifying Serum
Best Seller ICONIC

Genesis Anti-Breakage Fortifying Serum

Daily anti-breakage fortifying serum for weakened hair, prone to falling. The serum improves hair resistance to minimize hair-fall due to breakage and maximize beautiful hair.

GENESIS TRIO TO FORTIFY THIN HAIR
GENESIS TRIO TO FORTIFY THIN HAIR
GENESIS TRIO TO FORTIFY THIN HAIR
GENESIS TRIO TO FORTIFY THIN HAIR
New Limited Edition

GENESIS TRIO TO FORTIFY THIN HAIR

Nourishing & Fortifying Shampoo For Thin or Oily Hair

One size only for GENESIS TRIO TO FORTIFY THIN HAIR
One size only
GENESIS & NUTRITIVE DUO SPRING SET
GENESIS & NUTRITIVE DUO SPRING SET
GENESIS & NUTRITIVE DUO SPRING SET
New Limited Edition

GENESIS & NUTRITIVE DUO SPRING SET

Anti-hair fall & nourishing night routine

One size only for GENESIS & NUTRITIVE DUO SPRING SET
One size only
Genesis Bain Hydra-Fortifiant
Kerastase Bain Hydra-Fortifiant Genesis Shampoo to fortify hair Benefits lifestyle
Kerastase Bain Hydra-Fortifiant Genesis Shampoo to fortify hair before and after
Kerastase Bain Hydra-Fortifiant Genesis Shampoo to fortify hair key ingredients
Best Seller Elle_Award_2024

Genesis Bain Hydra-Fortifiant

Fortifying shampoo for weakened hair, prone to falling due to breakage. Gently clarifies and reinforces fibre to reduce the risk of hair-fall due to breakage.

Genesis Bain Nutri-Fortifiant
Kerastase Bain Nutri-Fortifiant Genesis Shampoo to fortify hair product in hand
Genesis Bain Nutri-Fortifiant
Genesis Bain Nutri-Fortifiant
BEST SELLER

Genesis Bain Nutri-Fortifiant

Fortifying shampoo for dry weakened hair, prone to falling due to breakage. Gently clarifies, nourishes and reinforces fibre to reduce the risk of hair-fall due to breakage.

    N°1* PROFESSIONAL
    ANTI HAIR-FALL** CARE
    WORLDWIDE

    MORE
    FIBER STRENGTH***

    RE-ANCHOR
    FIBER TO THE ROOT

    *Kline 2023 Sales Value data from 11 markets (United States, Japan, Italy, France, Germany, United Kingdom, Spain, Mainland China, India, Canada and Brazil), representing 71.1% of global professional scalp care sales in salons, selective retail and online.
    **Due to breakage.
    ***Instrumental test, after 1 application of Bain Nutri-Fortifiant + Masque + Serum.

    SÉRUM ANTI-BREAKAGE FORTIFIANT

    DAILY ANTI HAIR BREAKAGE SCALP SERUM

    Minimize hair fall and maximize beautiful hair. 84% LESS HAIR FALL DUE TO BREAKAGE*.

    *Instrumental test, after 1 application of Bain Nutri-Fortifiant + Masque + Serum

    DISCOVER DISCOVER

    THE GENESIS RITUAL

    DUAL ANTI-BREAKAGE ACTION HAIRCARE FOR WEAKENED HAIR

    For thin to medium weakened hair
    1
    BATHE
    For medium to thick weakened hair
    1
    BATHE
    2
    TREAT
    2
    TREAT
    3
    PROTECT
    4
    ACTIVATE

    THE GENESIS RITUAL

    DUAL ANTI-BREAKAGE ACTION HAIRCARE FOR WEAKENED HAIR

    For thin to medium weakened hair
    1
    BATHE
    For medium to thick weakened hair
    1
    BATHE
    2
    TREAT
    2
    TREAT
    3
    PROTECT
    4
    ACTIVATE

    BAIN HYDRA-FORTIFIANT

    BATHE AND FORTIFY HAIR

    Cleanse your scalp and hair while preventing hair fall due to breakage. For normal weakened hair and thin to medium hair.

    DISCOVER

    BAIN HYDRA-FORTIFIANT

    BATHE AND FORTIFY HAIR

    Cleanse your scalp and hair while preventing hair fall due to breakage. For normal weakened hair and thin to medium hair.

    DISCOVER

    BAIN NUTRI-FORTIFIANT

    BATHE AND FORTIFY HAIR

    Cleanse your scalp and hair while preventing breakage. For dry weakened hair and medium to thick hair.

    DISCOVER

    BAIN NUTRI-FORTIFIANT

    BATHE AND FORTIFY HAIR

    Cleanse your scalp and hair while preventing breakage. For dry weakened hair and medium to thick hair.

    DISCOVER

    FONDANT RENFORÇATEUR

    IMMEDIATE STRENGTH AND SOFTNESS

    Fortifying anti hair-breakage conditioner for weakened hair, prone to falling due to breakage.

    DISCOVER

    FONDANT RENFORÇATEUR

    IMMEDIATE STRENGTH AND SOFTNESS

    Fortifying conditioner for weakened hair, prone to falling due to breakage.

    DISCOVER

    MASQUE RECONSTITUANT

    DEEP FORTIFYING TREATMENT

    Anti hair-breakage intense fortifying mask for weakened hair, prone to falling due to breakage.

    DISCOVER

    MASQUE RECONSTITUANT

    DEEP FORTIFYING TREATMENT

    Anti hair-breakage intense fortifying mask for weakened hair, prone to falling due to breakage.

    DISCOVER

    DÉFENSE THERMIQUE

    FORTIFYING HEAT PROTECTANT

    Anti hair-breakage fortifying blow-dry fluid protecting from heat up to 220°C.

    DISCOVER

    DÉFENSE THERMIQUE

    FORTIFYING HEAT PROTECTANT

    Anti hair-breakage fortifying blow-dry fluid protecting from heat up to 220°C.

    DISCOVER

    SÉRUM ANTI-BREAKAGE FORTIFIANT

    MINIMIZE HAIR BREAKAGE ON THE DAILY

    Scalp serum to regenerate and fortify your hair. Intensive 6-week treatment.

    ❝

    It’s so common for my clients to experience hair fall or thinning hair. Genesis Anti—Hair Fall Serum is our secret weapon. It will tackle it by strengthening the follicle anchorage and the hair fiber. For better results, I recommend to use it with all the Genesis Range.

    — Hovig Etoyan, Global Professional Ambassador
    DISCOVER

    SÉRUM ANTI-BREAKAGE FORTIFIANT

    MINIMIZE HAIR BREAKAGE ON THE DAILY

    Scalp serum to regenerate and fortify your hair. Intensive 6-week treatment.

    ❝

    It’s so common for my clients to experience hair fall or thinning hair. Genesis Anti—Hair Fall Serum is our secret weapon. It will tackle it by strengthening the follicle anchorage and the hair fiber. For better results, I recommend to use it with all the Genesis Range.

    — Hovig Etoyan, Global Professional Ambassador
    DISCOVER

    WATCH NOW

    GENESIS

    Dive into the world of anti hair-breakage care with Emily (@emrata) and our beauty visuals, Lea & Arah.

    #NEVERBEAFRAIDOFFALLING

    Genesis: Efficacy Test

    Behind The Scenes: Lea & Arah

    Never Be Afraid of Falling with Emily

    Watch other videos

    DUAL ACTION FORTIFYING SYSTEM

    Genesis is formulated to strengthen hair and reduce hair breakage.

    Enriched with a potent combination of Edelweiss Native Cells and Ginger Root, it strengthens the fiber for intense resilience to reduce the risk of hair fall due to breakage.

    3-STEPS HYDRA-GLAZING TECHNOLOGY

    Genesis is formulated to strengthen hair and reduce hair breakage.

    Enriched with a potent combination of Edelweiss Native Cells and Ginger Root, it strengthens the fiber for intense resilience to reduce the risk of hair fall due to breakage.

    1
    1

    GINGER ROOT
    EXTRACT

    Protects hair against daily external aggressors.



    2
    2

    CAFFEINE

    Helps improve scalp micro-circulation thanks to its
    stimulating properties.



    3
    3

    AMINEXIL

    Re-anchor the fiber to the root.


    HEART NOTES

    ROSE, BERGAMOT
    FLOWER & BASIL


    SUBLIMATION OF A
    WOODY CITRUS

    BERGAMOTE DELIZIOSA

    The Genesis fragrance is an invigorating blend of woody citrus
    notes.Fresh lime and bergamot zest opens the scent, followed
    by the soothing aroma of rose, and finally, the grounding
    depth of vetiver.

    This captivating combination captures the essence of the
    outdoors, offering a revitalizing and empowering
    experience for your hair and senses.


    BOTTOM NOTES

    VETIVER, MUSK
    & TONKA BEAN

    TOP NOTES

    LIME, BERGAMOT
    ZEST & CEDRAT

    SUBLIMATION OF A
    WOODY CITRUS

    BERGAMOTE DELIZIOSA

    The Genesis fragrance is an invigorating blend of woody citrus notes. Fresh lime and bergamot zest opens the scent, followed by the soothing aroma of rose, and finally, the grounding depth of vetiver.

    This captivating combination captures the essence of the outdoors, offering a revitalizing and empowering experience for your hair and senses.

    HEART NOTES
    ROSE, BERGAMOT
    FLOWER & BASIL
    BOTTOM NOTES
    VETIVER, MUSK
    & TONKA BEAN
    TOP NOTES
    LIME, BERGAMOT
    ZEST & CEDRAT










    THEY TRIED IT, THEY LOVED IT

    Stronger Hair, Stronger Stories. See Genesis in action.
    #NeverBeAfraidOfFalling

    GENESIS HOMME

    DUAL ANTI-BREAKAGE ACTION HAIRCARE FOR MEN

    Formulated with Creatine and Ginger Root Extract, this collection of hair products for men deeply cleanses, strengthens fiber and provides instantly thicker hair for weakened hair prone to thinning.

    DISCOVER DISCOVER
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