INTRODUCING
KERASTASE NEW GLOBAL AMBASSADOR
DEMI MOORE
REFLECTING THE VERY ESSENCE OF THE KÉRASTASE WOMAN:
BOLD, CONFIDENT, AND UNAPOLOGETICALLY HERSELF
Alongside her cinematic achievements, Demi Moore is also truly known as a hair icon. Currently celebrated for her original and signature long, jet-black hair, Moore has been known to push the boundaries of hair styling with a series of iconic looks. Whether it’s a shaved-hair, or a modern pixie-cut, she has played with her hair as a transformative tool to convey emotion, confidence and a unique perspective on femininity. More than a style, her hair is seen as a symbol of strength, individuality and enduring elegance – reflecting the very essence of the Kérastase woman: bold, confident, and unapologetically herself.
With a legendary and unmatched career spanning multiple decades, Moore has continually redefined what it means to be a leading woman in Hollywood. She created unforgettable performances in cinematic classics from Ghost and Indecent Proposal to G.I. Jane and The Substance, with her most recent role in season two of Taylor-Sheridan’s series Landman, each time showing unwavering dedication to her craft and establishing her as a true trailblazer. Her work has undeniably shaped pop-culture, leading to unprecedented box-office success and recently both a Golden Globe and SAG win and an Academy Award Nomination in the same year.
Her influence spans beyond both hair and the screen, equally renowned for her advocacy and authenticity with women’s empowerment. She has broken barriers and taboos in discussing ageism and sexism, using her platform to champion new narratives and inspire millions of people around the world, most recently earning her recognition as one of TIME’s 100 Most Influential People and GLAMOUR’s Global Woman of the Year.
