Première Routine For Medium To Thick Damaged Hair
Routine for medium to thick hair with damage. Frees hair from calcium, deeply cleanses and strengthens for lasting results.
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Product Description
This routine is for medium to thick damaged hair in need of repair. It’s a rich, ultra-moisturizing routine composed of a potent combination of citric acids to eliminate calcium overdose and glycine to repair the hair, this haircare routine will help to restore the hair’s original strength.
The powerful formulas of these three products help to free hair from calcium overdose, reconnect broken keratin links and recreate 99% of hair’s original strength*.
#ReigniteYourInnerStrength
*Instrumental test after 6 uses of the Concentré + Bain + Fondant/Masque
Key Words
Hair Mask – Anti-breakage – Repairing – Moisture – Strengthen
Damaged Hair
Prevent Breakage
Stronger Hair
Luxurious Care
Hair Treatment
Product Benefits
Concentré Décalcifiant Ultra-Réparateur:
✔ 93% less breakage*
✔ 75% more shine*
Bain Décalcifiant Réparateur:
✔ +73% shinier hair**
✔ 2x smoother hair**
Masque Filler Réparateur:
✔ 98% less breakage***
✔ +86% moisture***
**Instrumental test, after application of Bain Décalcifiant Réparateur
***Instrumental test, after application of Masque Filler Réparateur
STEP 1:
Apply the concentré generously on wet lengths before shampoo and massage throughout. Leave on for 5 minutes. Do not rinse.
STEP 2:
Apply the Bain using the layering technique*. Massage and emulsify. Rinse thoroughly.
STEP 3:
Apply the Masque, massaging through lengths and ends. Leave on for 5 minutes. Rinse.
*Know more about the power of layering haircare products here
Key Ingredients
Citric Acid
Glycine
Peptide
How To Dramatically Reverse Persistent Damage?
Kérastase discovered the reason behind damage that keeps coming back: CALCIUM!
3x
More calcium is absorbed with damaged hair as it is more porous (vs healthy hair), leading to a calcium overdose
PERSISTENT
Damage happens when calcium sneaks in-between keratin chains, breaking their links, making hair rigid, stiff and easy to break
BUILD-UP
Of calcium on the outside makes hair rough and dull





