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Discover Kerastase

Women are at the heart of the Kérastase brand.

Providing luxury, personalized hair care so that every woman experience her own, most exceptional hair and exult her feminity.
Inspired by our intimate knowledge of the modern woman and her very individual nature, Kérastase continues to create bespoke products and treatments that satisfy the simple desire for exceptional hair.

diagnose your hair

Meet our New Kérastase Icon

BEAUTY & BRAINS

Model, actress, and artist . Emily Ratajkowski is the ultimate beauty icon, and the muse to some of the most influential hairdressers. She considers her hair to be a tool of expression. Something to be cared for.

LOREM
VERY FEMININE
VERY SUSTAINABLE

Pushing the limits of personalization

Redesigned responsible luxury

With a fresh update on the classic Kérastase bottle, a new sense of personalized style and sustainable luxury comes to life. The modern silhouette takes on elegant, harmonious curves. Jewel-like caps feature gold tops to enhance the sensuality of indulgent hair rituals, each signified by its own special color.

2016

The new design heightens the luxury experience while reducing extra weight. Inspired by lightness, the caps alone save over 45 tons of plastic per year. More sustainable

More Sustainable

Finding inspiration in lightness,
the new packaging is greatly reduced in weight.

25

Recycled materials

30

Tons of plastic saved per year thanks to recycled materials

45

Tons of plastic saved per year thanks to the new cap design

A new take on hair care

Since 1964, Kérastase has infused luxury with pioneering science, for the first time, elevating hair care to the same status as skin care. Reinventing cleansing as a customized “BAIN,” it was the first brand to create the signature 1, 2, 3 Routine: BATHE, TREAT and TEXTURIZE.

A UNIQUE CROSSROADS BETWEEN SCIENTISTS & HAIRDRESSERS

Kérastase was also the first line to endow the hairdresser with a more intimate role in hair care prescription, supported by the scientists of L’Oréal Advanced Research. Iconic products continue to benefit from the unique Kérastase blend of expertise and innovation with a deeply sensorial, personalized experience.

PIONEERING SCIENCE

Our advanced research team challenges conventional knowledge of hair, actively seeking new discoveries, solutions and ingredients.

HAIRDRESSER EXPERTISE

Skilled hairdressers at salons in Paris, Tokyo, Shanghai, Rio de Janeiro and New York test treatments in real-life situations.

MEMOIRS

The future begins when François Dalle fuses science with luxury hair care to create Kérastase.

1964
The 70s are in full swing as Kérastase debuts its most enduring product:Bain Divalent.

1974
The decade begins with Kérastase introducing the world’s very first Kérastase Masque à l'Huile de Germes de Maïs hair mask.

1980
Pushing the limits of science within an epoch of indulgence, Kérastase’s selection of Bains grows to seven.

1983 - 1986
Kérastase invents sun protection for hair, announcing almost 30 years of elegant, carefree summers.

1987-1989
Luxury enters the high-tech era with an even greater diversity of choice.

1990
Taking a seismic leap in hair loss prevention, Kérastase introduces Cure Anti-Chute, concentrated in Aminexil TM.

2003
Kérastase discovers a way to harness hair dryer heat, using it to trigger the reconstructive benefits of Ciment Thermique.

2007
Magical Elixir Ultime opens a new era of opulence in natural oils.

2010
Personalization continues its rise as Fusio Dose becomes the 1st treatment to be custom-blended by the hairdresser in the salon for each individual customer.

2011
The perfect finish arrives with Couture Styling, the guarantee of long-lasting fusional hold and absolute freedom of motion.

2013
Kérastase celebrates 50 years of exceptional luxury and cutting-edge science by unveiling an all-new choreography – Discipline – the elegance of hair in motion.

2014
Guilty feelings are banished thanks to a new chapter in Résistance: Résistance Thérapiste.

2015
Kérastase places women at the heart of the brand.

2016