Miracle Reshapable Heat Lotion
L’incroyable blowdry doesn’t just give you infinite repositionability or 96 hours of frizz protection, it gives you time. Time you used to spend reapplying product or worrying about styling it wrong. L’incroyable blowdry’s shape memory allows you to style and restyle in minutes. This means going curly, straight and curly again without reapplying.
Create endless looks with our ground breaking Couture Styling innovation. Miracle heat-sensitive microwax technology allows the hair to set and re-set styles with ease. The perfect blowdry in a bottle.
• Optimal shapeability
• Infinite repositionability without reapplying
• Zero stiffness
• 96 Hour Extreme Anti-Frizz Control
• 450° Thermo-Protection FOR WHO:
Every woman who blowdries. Easy to shape, long lasting shape memory and shine without compromising touchability.
Apply onto damp, towel dried hair before proceeding to blowdry/heat style.
Thanks to it’s repositionable technology, l’incroyable blowdry provides error-proof styling. Mistakes can be reworked without reapplying the product or having to dampen or rewash hair.
Get rid of the dreaded ponytail bump. Define styles after your workout. Boost that flattened 2nd day bedhead. Touch up hair just by adding heat. Infallible style every time signed with the Kérastase Touch.
Groundbreaking, proprietary SRS® technology.
SRS ® technology uses Micro-Beeswaxes to define a new kind of hold. The beeswax is heat-sensitive and melts to create shape when heated. When it cools it forms a strong bond between hair fibers without stiffness. SRS® reactivates at 150° C, meaning when it is reheated the wax remelts and can be molded to create a new shape.
Reinforced by elastic polymers that bend and flex without breaking, hold becomes flexible, touchable, durable.
Touchable results, natural feel, repositionable abilities, lasts for days.