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Getting Ready To Go Blonde

It’s your first time and you’re filled with nervous excitement and blonde envy.
You’ve scanned both Instagram and Pinterest for the perfect look
and local colorist, and you’re emotionally ready to lose your blonde
virginity. Here’s how to properly prepare for your blonde rendezvous.

BEFORE
/ Blonde Expectations /





Kerastase Blond Absolu Blonde Hair Model

You’re ready, but is your hair?

Take an honest look at the current condition of your hair. Blonding is like stripping your hair naked. Your stylist can help you determine if your strands are vulnerable to damage and breakage. You may want to get a fresh cut first, to be sure you are entering the process from a place of strength and health.


Kerastase Blond Absolu Blonde Hair Care - Set The Right Hair Tone

Set the right tone.

Not all blondes are the same. The blonde bombshell celeb’s hair you covet may not be right for you. This is quite personal, so you’ll need to consult with your stylist to decide on the perfect shade. Generally, cooler tones pair well with fair skin and warmer tones suit deeper skin, but you should let your hair professional guide you to the blonde that will most beautifully complement your skin and eyes.

Kerastase Blond Absolu Blonde Hair Care - Trust Your Hair Colorist

Trust your colorist.

Remember, this is a relationship. Blonde is a big step and you need a partner you can trust. Scan those Instagram portfolios & Pinterest pins for bleached hair, balayage, highlights and babylights and choose a colorist whose previous work inspires you, then book a consultation to make a plan of action together. Do not go ahead with blonding until you’ve found the one.





DURING
/ Going Blonde /









AFTER
/ Blonde Preservation /





Kerastase Blond Absolu Blonde Hair Care - You'll Feel Different Afterwards & So Will Your Hair

You’ll feel different afterwards—so will your hair.

Bleaching strips the hair and sensitizes the fiber. The result is a roughening up of the cuticle that will almost certainly change your hair’s texture over time. Curly hair can become straighter at the ends due to dryness, and straight hair gets more volume as the cuticles roughen up. Hydrating care is absolutely essential to keep dryness and dullness to a minimum.

Kerastase Blond Absolu Blonde Hair Care - Aftercare is Essential

Aftercare is essential.

We cannot stress enough how important it is to properly care for hair after it has been lightened with bleach. To make sure that afterglow lasts, please do expect to spend extra time and effort on daily hair care. Your stylist can help you find the exact right product routine, but generally the key is hydration and color correction. Lavish your new hair with nourishing, neutralizing products that keep your hair healthy, while your color stays cool and bright.





Your Blonde Routine:

Use Bain Ultra-Violet Purple Shampoo once a week until desired tone is reached,
followed by Masque Ultra-Violet Purple Hair Mask to maintain shade.








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