BLOW DRYING ROUTINE

PREPPING YOUR HAIR
MAKES BLOW-DRYING EASIER

Blow-drying can easily result in hair breakage and split-ends if it is not sufficiently protected and primed.Prepping your hair correctly is the perfect way to achieve an easy and long-lasting blow-dry routine, which allows for beautiful and flowing hair.


Follow these three simple steps and your hair will be tangle-free and easy to blow-dry at any time, as well as being full of life and left with a healthy shine.

 

01.

Use your haircare on washed and towel-dried hair to instantly smooth out split ends and seal hair cuticles together, and complete with an intense haircare routine 1-2 times a week.

 

02.

Apply on damp hair with an all-natural brush before blow-drying to build a healthy amount of body without stretching or pulling out the hair.

 

03.

For extra body and texture, wrap larger sections of hair around your round and natural brush, add heat and let cool before letting down.

CIMENT THERMIQUE

THE PERFECT BLOW-DRY PRIMER

With its unique ability to deeply and instantly transform hair fiber under the action of heat, “Ciment Thermique” offers a luxurious and soothing blow-drying routine. Inspired by photo-finish perfection, Ciment Thermique works as a primer, smoothing away all imperfections and leaving each hair fiber with a perfect lustrous finish.


The resurfacing reinforcing milk instantly transforms the fiber for beautiful and haute couture hair styles, and thanks to its gliding and priming qualities hair brushing is easily facilitated during blow-drying as well.

KÉRASTASE RECOMMENDS: THERMIQUES

THE PERFECT BLOW-DRY PRIMER

Hair with a mirror-like shine is not only a beautiful effect. The “Glaçage” technique used in the luxury industry on precious materials such as leather craft and haute patisserie, gives a lustrous finish by polishing and smoothing away all imperfections.

Thanks to its instantly resurfacing action, in-depth care and thermo sealing qualities, hair is protected from the aggressions of blow-drying while split ends, frizz and roughness are smoothened. Leaving hair detangled with an easy glide while hair breakage is reduced by 85%.

Introducing “Glaçage” through Kérastase Thermiques to your haircare will therefore dramatically change your blow-drying skills. Allowing you to save time in the morning by cutting your hair-drying routine in half.